Video Merchandising for Banking

In-branch digital signage increases customer acquisition and retention by raising product awareness, personalizing the banking experience and lowering perceived wait times. Marketing professionals have the ability to distribute and schedule content for promotions, branch announcements, community event calendars and product rates in real time.

Content for the system can be developed in-house or by marketing agencies with standard development tools such as Photoshop, InDesign, Illustrtor, Flash and After Effects. Zero-In also has a library of high-quality content developed specifically for the financial services industry which can be customized by clients with their own logo, rates and disclaimers. An unlimited amount of users can simultaneously access the system and a work flow process for on-line approvals by management can be implemented so content can be reviewed before any media runs live.